Technical SEO & Indexability
Check crawl paths, indexation signals, robots directives, XML sitemaps, canonical tags and redirect patterns for avoidable barriers.
- Crawl and sitemap checks
- Indexability and canonical review
- Redirects and status codes
SEO Audit · Technical, On-Page & Local Search Review
SEO Audits That Turn Search Issues Into Clear Next Steps
Find the issues holding your website back and get a clear plan to improve it. Local Grow 360 audits technical SEO, on-page content, Local SEO signals, site performance and AI search readiness—then prioritises fixes by impact and effort.
Technical issue reviewPrioritised action planLocal and AI search checks
Make SEO decisions based on evidence—not guesswork.
An SEO audit should do more than list errors. It should show you what matters most.
Tell us about your website, target locations and goals. We’ll look for technical barriers, content gaps, local visibility opportunities and practical improvements to help search engines and customers understand your business.
Google Business ProfileGoogle MapsLocal SEOAI SEO foundations
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A practical review of crawlability, indexation, metadata, internal links, content quality, local search signals, performance and conversion paths—without unrealistic ranking promises.
The opportunity
SEO performance depends on connected signals—not one isolated fix.
A useful SEO audit connects technical health, content, user experience and business goals. It helps identify why important pages may be difficult to crawl, understand, discover or convert, so effort goes toward fixes that matter.
Our point of view
Connect technical health, helpful content and search intent.
We review your site through traditional search and modern AI discovery lenses. Where relevant, we assess Local SEO signals, Google Business Profile alignment, useful answer-focused content and whether key information is easy for systems such as ChatGPT, Claude and Google AI Overviews to interpret. No audit can guarantee rankings or AI citations.
What we manage
An SEO audit built around practical priorities—not a generic error export.
We combine technical checks with page-level and local search analysis, then explain what to fix first, why it matters and how to validate the change.
On-Page SEO Review
Review important pages for search intent, titles, meta descriptions, headings, image alt text and content clarity.
- Titles and meta descriptions
- Headings and page structure
- Image alt text and content gaps
Content & Keyword Alignment
Check whether priority pages answer real customer questions and target relevant topics without keyword stuffing or repetitive location copy.
- Search intent and page relevance
- Content depth and uniqueness
- Internal links and topic coverage
Local SEO & Google Business Profile
For businesses serving defined areas, assess local landing pages, business details, Google Business Profile alignment and relevant local signals.
- NAP and location consistency
- Google Business Profile alignment
- Local landing-page usefulness
Performance & Mobile Experience
Review Core Web Vitals where data is available, mobile usability, page weight, image handling and friction on key conversion paths.
- Core Web Vitals and speed signals
- ChatGPT / Claude / AI Overview considerations
- Forms and conversion friction
AI Search Readiness & Reporting
Assess how clearly the site communicates services, expertise, entities and direct answers, then define measurable follow-up checks.
- Answer-focused content review
- ChatGPT, Claude and AI Overview considerations
- Prioritised report and validation plan
How we work
A clear audit process—from discovery to prioritised action plan.
We explain the scope first, review the highest-value pages and technical signals, and deliver findings in an order your team can act on.
STEP 01
Discover
Understand your website, target markets, services, locations, current concerns and business goals.
STEP 02
Plan
Set the audit scope, priority URLs, available tools/data and the checks most relevant to your site.
STEP 03
Audit & Analyse
Review technical SEO, on-page elements, content, internal links, local signals, performance and AI search readiness where relevant.
STEP 04
Test & Improve
Group findings by severity, business impact and effort; provide recommendations and ways to validate fixes.
Review quality checklist
Six areas covered in a practical SEO audit.
The exact scope depends on the website and goals. A typical audit reviews these connected areas so recommendations are useful, realistic and measurable.
Crawlability & Indexation
Find pages blocked, orphaned, duplicated or difficult for search engines to discover and interpret.
- Crawl paths and status codes
- Sitemap and robots review
- Canonical and duplicate checks
On-Page SEO & Search Intent
Check whether important pages match user intent, use clear titles and headings, and provide genuinely helpful information.
- Keyword and intent alignment
- Content gaps and overlap
- Metadata and heading checks
Local SEO Signals
Review the local signals relevant to your business, including location pages, business information and Google Business Profile consistency.
- Location-page usefulness
- Business details consistency
- Google Business Profile alignment
Performance & Mobile
Identify practical speed, stability, mobile usability and page-experience issues using the data and tools available.
- Speed and Core Web Vitals
- Mobile layout checks
- Page weight and asset issues
AI Search Readiness
Assess whether important business facts, service explanations and direct answers are clear and accessible to search and AI systems.
- Clear entities and service facts
- Useful question-led answers
- ChatGPT / Claude / AI Overview considerations
Measurement & Prioritisation
Turn findings into a sequence of fixes and establish which metrics can help confirm progress after implementation.
- Search Console and analytics review
- Issue severity and effort
- Validation and follow-up checks
Built for your market
SEO audits for local businesses, service companies and multi-location teams.
A home-services company may need stronger service-area pages and Google Business Profile alignment. A professional practice may need clearer service content and technical checks. A multi-location business may need consistent business details and useful, distinct location pages. We tailor the audit to the site’s actual model and target markets.
- Home services and appointment-based businesses
- Professional practices and local service providers
- Multi-location teams needing consistent local signals
We tailor the audit to your CMS, site size, competition and growth priorities. Recommendations distinguish urgent technical barriers from content improvements and longer-term opportunities, rather than treating every warning as equally important.
Local SEO + AI SEO connection
Include Local SEO and AI SEO where they genuinely fit your goals.
Local SEO and AI SEO considerations are built into the content structure where relevant, including clear service descriptions, accurate business facts, useful FAQs and internal links that help visitors navigate related information.
The plan should be sustainable for your team and measured against agreed objectives—not an arbitrary posting volume.
Clear expectations
Use evidence to prioritise the fixes that matter most.
An audit should make next steps clearer. We separate verified issues from opportunities, explain likely impact and effort, and avoid presenting every automated tool warning as a critical problem.
What your SEO audit report can include
A prioritised view of technical health, content and search visibility.
Depending on scope and available data, the report may cover crawlability, indexation, metadata, internal links, content gaps, Core Web Vitals, local signals, Search Console trends and conversion paths. Each finding includes a practical recommendation and priority level.
Search performance depends on competition, content, authority, implementation and many other factors. We provide evidence-based recommendations, but do not promise specific rankings, traffic increases or placement in ChatGPT, Claude or Google AI Overviews.
Common questions
SEO Audit FAQs
Answers about audit scope, Local SEO, technical checks and AI search readiness.
What does your SEO audit include?
The scope can include technical SEO, indexability, metadata, internal links, content and search intent, performance, local signals and conversion paths. We confirm the exact checks based on your website and goals.
Do you audit Local SEO and Google Business Profile?
Yes, where relevant. We can review local landing pages, business detail consistency, location content and Google Business Profile alignment. We do not assume every business needs the same local SEO checklist.
Can an SEO audit help a local business?
Yes. It can identify issues with service-area content, local landing pages, internal linking, business information and other signals that may affect local discoverability. Results depend on implementation and competition.
Do you check technical SEO issues?
Yes. Depending on the site, checks may include crawlability, indexation, redirects, status codes, canonical tags, XML sitemap, robots directives, structured data and performance signals.
Do you check ChatGPT, Claude and AI search readiness?
Where relevant, we review whether service details, business facts and useful answers are clear and easy to interpret. These checks may support AI search readiness, but no audit can guarantee citations or visibility in ChatGPT, Claude or Google AI Overviews.
Will the audit guarantee higher rankings?
No. An audit identifies issues and opportunities; outcomes depend on implementation, competition, website history, content quality, authority and search engine changes. We do not guarantee rankings, traffic or AI citations.
Ready to understand what your SEO needs next?
Start with a practical review of technical SEO, on-page content, Local SEO signals and AI search readiness.
Request Your Free SEO Audit