Local Service Ads (LSA)

Local Service Ads (LSA) for Local Businesses

Google Guaranteed badge setup and full LSA campaign management — top-of-page placement with pay-per-lead pricing.

The First Ads Customers See — Before Organic Results

Local Service Ads appear above both regular Google Ads and organic results, badged with the Google Guaranteed shield that builds instant trust. You only pay for actual leads, not clicks — but a poorly managed account wastes budget on unqualified ones.

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We Manage It Like a Real Ad Account, Not Set-and-Forget

We actively monitor lead quality, dispute bad leads on your behalf, and adjust budget and service area targeting weekly based on what's actually converting into booked jobs.

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Our LSA Management Services

Everything we handle to keep your Local Service Ads account performing and compliant.

Google Guaranteed Setup

We handle the background check, license, and insurance verification process end to end.

Service Area Targeting

Precise service area and job-type targeting so your budget only reaches real prospects.

Lead Quality Monitoring

We review every lead and flag patterns of spam or out-of-area requests.

Dispute Filing

We file and follow up on disputes for invalid leads to recover your ad spend.

Budget Optimization

Weekly budget adjustments based on which service types and areas actually convert.

Review Integration

We connect your best reviews to boost your LSA ranking and click-through rate.

We Manage LSA Weekly, Not Set-and-Forget

Active Weekly Management — We check performance and adjust targeting weekly, not once a quarter.

Aggressive Dispute Filing — We fight for every invalid lead credit so you don't pay for bad leads.

Combined with Organic Strategy — LSA works best paired with strong GBP and review signals, which we also manage.

Transparent Reporting — You see exactly what you spent, what leads came in, and what converted.

LSA Management Plans

Management fee only — your Google ad spend is billed separately by Google.

Starter

$250/mo

Google Guaranteed setup
Single service area
Monthly lead review
Monthly performance report

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Frequently Asked Questions

What is Local Service Ads?

Local Service Ads (LSA) is Google's pay-per-lead ad platform for service businesses, appearing above regular search results with a Google Guaranteed or Google Screened badge.

How is LSA different from regular Google Ads?

You pay per lead instead of per click, and ads appear in a dedicated top-of-page placement above traditional search ads.

What is the Google Guaranteed badge?

It's a trust badge shown after you pass a background check, license, and insurance verification — it can increase click-through rate significantly.

Can I dispute leads I don't think are valid?

Yes, and we handle that process for you — filing and following up on disputes for spam, out-of-area, or irrelevant leads.

Do I need a Google Business Profile too?

It's not required but strongly recommended — a strong GBP with good reviews improves your LSA ranking and trust.